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14 Brilliant Email Signature Examples and Trends for 2021

Email marketing has long become its own separate branch of marketing. With email being used for decades, it’s really difficult to stand out in the recipient’s inbox. For this reason, companies utilize every means to get noticed. And those who succeed make email among the most influential B2B marketing channels.

email signature trends 2021

There are several means of getting noticed in the consumer's inbox: eye-catching subject lines, attractive headers, and compelling opening messages—but one element that is often forgotten is the email signature. In this post, we're going to cover 10 growing trends for marketing email signatures that you can apply in your 2021 marketing strategy to help stand out from the crowd. 

7 marketing email signature trends and examples to follow in 2021

Corporate email signatures are nothing new. But the marketing aspect of them is only beginning to arise. According to recent findings, sales and marketing departments can benefit the most from email signature branding. That’s why following email signature marketing trends in the upcoming year will be crucial for many industries.

1. Minimalist and clean design

Marketing and design go hand in hand, so before we start talking about marketing trends it’s important to mention some graphic design trends that will dominate in 2021. While your email signature should help people learn more about you and your company, it shouldn’t be too splashy. After all, it is supposed to make an overall impression.

email signature marketing trends for 2021 example 1
email signature marketing trends for 2021 example 2

Serif fonts

2021 design trends state that the Serif fonts family is the best for most uses. It is actually a huge library, so here are the most notable examples:

  • Garamond
  • Georgia
  • Calisto MT
  • Didot
  • Goudy Old Style
  • Lucida Bright
  • Palatino

When creating an email signature, you should stick to a single font. If you choose Garamond, it should be Garamond in all the contact info. The best practice is to use the same font in pictures. If you don’t like any of the fonts mentioned, just make sure you use a web-safe one. In this way, you’ll know that the font will display correctly on any device or software.

When creating an email signature, you should stick to a single font. If you choose Arial, it should be Arial in all the contact info. The best practice is to use the same font in pictures. If you don’t like any of the fonts mentioned, just make sure you use a web-safe one. In this way, you’ll know that the font will display correctly on any device or software.

Muted color palettes

Non-vivid, low-saturated colors are real eye candy. They calm the viewer’s mind and create a feeling of chill. So, people are much more likely to pay attention to them instead of bright palettes, curiously enough.

email signature marketing trends for 2021 example 3

In your signature, limit the design to two colors only. For instance, make the main text dark grey and the additional dark green. If you don’t have a brandbook, use your corporate colors, ask for a designers’ advice or simply make use of online color palette generators to pick a perfect color combination.

email signature marketing trends for 2021 palette generator

Geometric shapes

Try using squares, triangles, circles, etc. in your email signature banners. Simple geometry is going to be a major design trend in 2021. Combining these elements with low-saturated colors makes any image eye-catching and even stylish.

email signature marketing trends for 2021 example 4

Flat icons and illustrations

When it comes to social icons and CTA button design, simplicity is also a key. Use flat icons and banners to highlight the necessary parts of your email sign-off.

email signature marketing trends for 2021 example 6

2. HTML signatures 

A couple of years ago, companies might not have had an email signature at all or used simple plain text sign-off. In 2020, things have changed, as more and more companies start using HTML signatures for branding and marketing.

email signature marketing trends for 2021 example 7

According to the research conducted by the Newoldstamp email signature management platform, 77% of professionals who use email signatures in their business communications were planning to adapt them for marketing purposes in 2020.

And that is only natural. Almost the same thing happened with most social media platforms. First, people started using them for personal purposes, and now they have become a powerful marketing and sales tool.

The interesting fact is that brands start incorporating their email signatures not just in their daily business correspondence, but also in their email newsletters and automated email sequences. It helps add a personal touch to automated messages. Especially if your email is about raw statistical data.

email signature marketing trends for 2021 example 8

3. Alignment with brand identity

HTML email signatures provide more possibilities for branding. In 2021, the email signature design must reflect the brand identity or support the personal brand.

If you’re a YouTube travel blogger, you should make your email signature look chill and fun to look at.

On the other hand, being an employee of a huge corporation, you’d better standardize your signature with your colleagues.

email signature marketing trends for 2021 example 9
email signature marketing trends for 2021 example 10

For corporate email signatures, the use of branded colors, fonts, and identical design is a must. In this regard, the best practice you can use in 2021 is to make one person responsible for everyone else’s email signature design. This person should create an email signature template that will be used by the whole company (or by a department).

In the next section, we will cover some of the email signature management platforms that allow teams to automate email signature creation and distribution.

email signature marketing trends for 2021 example 11

4. Automation

The same research states that in 2020, 62% of professionals used their email signature generators for marketing regularly or occasionally. The growing need to automate signature marketing campaigns leads to the growth of the email signature software market.

There are actually different email signature tools for different purposes. Let’s take a look at some.

MySignature

MySignature concentrates on making email signatures accessible for everyone. Their online editor best fits individuals or small businesses who want to make their signatures stand out.

The variety of settings like adding CTA buttons, custom sign-offs, or changing the design of practically everything, make creating a truly unique signature easy. There’s also a simple dashboard that allows you to copy any signature. So, you can create one and use it as a template for future ones.

Newoldstamp

Newoldstamp’s email signature generator does have most of MySignature’s features. However, this tool is created with large companies’ needs in mind. These are, of course, the ability to create a template signature, integrate it with platforms like Microsoft 365 or G Suite, and then easily install all the employees’ signatures in a couple of clicks.

HubSpot

If you’re looking for a simpler solution to create a basic email signature, check out HubSpot’s generator. It does not have all the features of previous tools but does the job of creating an HTML email signature equally easily.

5. Segmentation

With the adoption of email signature marketing platforms, companies are now able to target different email signature templates to different departments. Marketing managers can change signature elements and call-to-action buttons according to the departments’ goals.

Organize signatures by departments. Include a demo link in the Sales department messages, add a ‘Leave a Review’ banner for the Customer Support team. Incorporate a link to the media kit in the PR people emails or add a recent blog post link to marketers’ banners.

email signature marketing trends for 2021 example 12

Modifying email signatures is also important when sending emails inside or outside the organization. Different email signatures might be used for different communication stages such as cold emails, promotional emails, responses, or forwards.

6. Automated banner campaigns

One of the ways to convert an email sign-off into an additional marketing tool is to use banner campaigns. In 2021 launching signature banner campaigns will become a huge trend due to the improvements in campaign automation.

Some email signature marketing services offer features that allow you to easily update banners in all of the employees’ signatures from the unique dashboard, set the campaign’s start and end date, and track the CTR using built-in analytics.

Consider email signature banner campaigns as a new way to run ads. You can use Facebook Ads, Google Ads, and banner campaigns together. The latter is only different by being the next funnel stage, as you already have the customer’s email address.

Consider email signature banner campaigns as a new way to run ads. You can use Facebook Ads, Google Ads, and banner campaigns together. The latter is only different by being the next funnel stage, as you already have the customer’s email address.

email signature marketing trends for 2021 example 13

7. Tracking analytics

Every marketing activity in the digital world can be measured. In 2021 brands will start to take data-driven decisions when it comes to business sign-offs as well. The primary KPIs when launching email signature marketing campaigns are emails sent, impressions, and clicks.

The number of emails you have sent is the initial data that helps you evaluate possible outcomes. It works similarly to regular email campaigns.

Impressions are the number of times your signatures have been seen. You can tell if your email was opened, and how many times, just by looking at impressions.

Clicks (and CTR) are undoubtedly the most important metric. You can add links to a logo, a website, a CTA button, social icons, and a banner in your signature. Being able to tell which one works best is somewhat essential for any marketing campaign.

email signature marketing trends for 2021 example 14

Email signature marketing is on the rise

Email will stay among the most ROI-effective and wide-spread way of business communication. That’s why marketers start looking for additional ways to use this channel for lead generation, increasing brand awareness and building loyalty in their existing customers.

Email signature marketing has become a separate marketing channel that will continue evolving in the next few years. So if you want to keep your finger on the pulse in 2021, it’s important to pay attention to these email signature trends.

  • Use a minimalist and clean design
  • Make sure your signatures meet brand identity
  • Use email signature management tools for automation
  • Organize large amounts of signatures by departments
  • Use email signature banner campaigns to promote your offer and spread brand awareness
  • Always track the analytics.
email signature trends and examples for 2021 final statement

Treat email signatures as a whole marketing channel, with its goals, KPIs and metrics, stay up-to-date with the latest trends and best practices and the results of your next email signature marketing campaign might leave you surprisingly happy.

About the author

Nick Hladush is a passionate content marketing manager at Newoldstamp. He has been working in this field for more than 5 years creating top-notch digital content and promoting it with social networks, SEO techniques, and pure creativity. You can follow him on LinkedIn.

Sours: https://www.wordstream.com/blog/ws/2021/01/21/email-signature-examples-and-trends

9 Professional Email Signature Examples

Leaving a lasting impression is hard. Doing it at the end of an email is even harder.

That’s probably why so many of us end up searching for professional email signature examples every time we change jobs, get a promotion, or have a sneaking suspicion that our current sign-off isn’t up to par.

A strong email signature is attention-getting but professional. It’s not flashy, but it’s not bland either.

chart-barBoost email performanceSoftware to help you write your best email – every time

With that in mind, we’ve rounded up some of the best email signature examples, so you can see exactly what you should and shouldn’t include in yours.

We’ll also share 3 tools you can use to create your own unique email signature in a snap.

email signature rules

1. Limit your signature to three or four lines of text

Don’t overthink it. All you really need is:

Your Name

Title (optional), Company (linked to website)

Phone number

Simple, right? Here’s an example of what that might look like:

Screenshot 2015-11-10 03.58.20

Once you have the basic format, consider adding one or two of the following options to personalize your sign-off.

How to make it personal: 3 email signature examples 

1. Social media profiles that show off your professional brand.

Sales reps may want to include their LinkedIn profiles, while job seekers might argue they’re more active on Twitter.

Check out this email signature example from Yesware’s Director of Talent, Loren Boyce. She uses many different social media channels in her day-to-day role to connect with potential sales candidates, so it naturally makes sense to include them all as points of contact.

yesware email signature

2. Stellar content that showcases your expertise

Have a product you want to tell the world about? A blog post that expertly outlines what you have to offer? Share it in your signature like Aaron Ross does in his:

Screenshot 2015-11-10 02.05.32

3. A Call-to-Action

This is a line of text that prompts your recipient to take action. The action you want them to take could be just about anything: schedule a demo, attend an event, download sales collateral, etc.

For example, here’s how Yesware’s very own Elise Musumano encourages people to visit our blog in the last line of her signature.

CTA email template example

Tip: You can use email tracking to measure the effectiveness of your CTAs, testing variations of the same link or lead magnet to see what your prospects respond to most.

Caveat: Listing every possible phone number, email address, or social media network you belong to is overkill. In fact, the more pages you link to, the less likely it is your recipient will click on any of them any of them — a phenomenon known as the Paradox of Choice.

Here’s an example of an overstuffed email signature from The New York Times (fictionalized).

new york times email signature

That’s 15 lines of text. Imagine how painful it would be to read on a mobile device.

pencil-altCraft the perfect emailAlways have the best messaging at your fingertips

2. Don’t put your email address in your email signature

I love this analogy Slate uses to describe the baffling yet common practice of including your email in your email signature.

It’s like placing two return address stickers on an envelope. Or, at a party, reintroducing yourself after the host has already done so.

“Mary, this is Kevin.”

“Hi, Mary. My name is Kevin.”

It’s an unnecessary waste of space because:

  1. In nearly every email client, hovering the mouse over the sender’s name will display the address, unless it’s already visible.
  2. You can always just hit reply.

Save the real estate for something that actually adds value — i.e. links to social media profiles, your company’s blog, your portfolio, etc.

3. Include an image (and don’t shy away from color)

People remember visuals better than text. But there’s a certain kind of image that can make your email signature especially memorable.

See that beautiful mountainside below?

mountain range

You’re probably going to forget it.

You’re more likely to remember this.

email signature examples with photo

That’s because research shows that the most memorable photos are those that contain people. Psychologists have also found that color images are more memorable than black and white.

Bottom line: Consider putting a face to your name if you want to stand out from the crowd.

4. Try “Sent from my iPhone”

A team of Stanford researchers recently studied the perceived credibility of misspelled emails sent with (and without) a “Sent from my iPhone” signature. One big takeaway: Using the iPhone’s stock signature could help improve your image.

What the researchers found was that when emails use correct grammar, spelling, and punctuation, the sender is perceived to be very credible — regardless of whether they’re writing from their phone or computer.

However, study participants attributed higher credibility to the person who wrote a sloppy email signed “Sent from my iPhone.” They were more forgiving of errors, as the chart below shows:

iphone email signature

So does this 19-character disclaimer really offer a free pass out of writing detailed replies? Our advice is to know your audience. For every person willing to look the other way, there’s another who sees it as an annoying form of humble brag.

Bottom line: Don’t be afraid to use a mobile email signature if you’re on the go and it makes your life easier. If you’re not feeling the standard “Sent from my iPhone” or use a different mobile device, you can always create your own sign-off that follows the same general logic: Apology/Location/Status [Communication] from [My] [Device]

Need inspiration? Here are some of our favorite creative mobile email signature examples (h/t TheAtlantic):

  • Sent from a phone. Regularly foiled by autocorrect. But duck it.
  • *Brevity and errors aided and abetted by my beloved iPhone*
  • From my smartphone so please forgive any dumb mistakes.
  • iPhone. iTypos. iApologize.
  • [Name] sent the message. iPhone sent the typos.
  • Please excuse any tpyos as it was sent from my iPhone.
  • Sent from my iPhone. Forgive the brevity, the typos and the lack of nuance.
  • Sent from mobile device, all error self inflicted.

ab-testing-email-mantra-always-be-testing

mail-openEliminate the guessworkKnow when recipients read your emails, click on links, and view attachments

5. Try one of these 5 free email signature generators 

The good news is that you don’t have to take all this advice and whip up a brand new email signature yourself. There’s an app for that.

Here are four we think you’ll want to take a look at.

Pro tip: Check out G2Crowd’s list of the best email signature software.

1. WiseStamp

WiseStamp is a free email signature generator that integrates with your email client and automatically loads beautifully designed, customized email signatures into your compose window.

WiseStamp makes it easy to add in a photo, a live RSS feed that pulls your latest blog or social content, and more to your signature. Here’s a sample email signature of theirs that we particularly like:

email signature sample

2. newoldstamp

If you’re looking for something a little bit more unique, check out newoldstamp. You can choose between 11 professional email signature templates in a variety of colors and formats, and incorporate a photo and social buttons.

We really liked their Autumn Feeling design:

Amy Merryweather Sherman

Another great option is the Full Moon layout:

hillary clinton email signature

3. htmlsig 

For a neat, basic email signature with just enough information and no unnecessary frills, try out htmlsig.com.

Ron Burgundy email

4. signature.email

With signature.email, designers and agencies can create beautiful, custom email signatures. Start with a template, change colors, fonts, spacing, add any amount of fields and rearrange them. Individuals can build a personal signature for free.

5. LeadFuze

LeadFuze is a search engine for leads, but they also have a free email signature generator.

You can choose various template layouts, but what’s really convenient is that when you are done you can generate a shared URL to send to others on your team so they can fill in their own information to make it easy for your whole team to have matching signatures.

Tip:

Originally published November 10, 2018, updated November 2020.

Sours: https://www.yesware.com/blog/email-signature/
  1. Almond sheller machine
  2. Ash stone pokemon
  3. Alabama opportunity zone map
  4. Silhouette cameo paper projects
  5. Cat version of a husky

25 Stunning Email Signature Examples For Any Profession

Ping-ping-ping

Hear that?

That’s the sound of stale emails getting dropped into inboxes.

Boring, right?

Aaah! Ooooh! WOW!

And that?

That’s the sound of people reading emails with kick-ass email signatures!

Believe it or not:

Email signatures have become a crucial part of our content arsenal!

So now we have to ask ourselves:

Is my email signature compelling enough?

Well, I’m here to tell you:

After researching hundreds of thousands of email signatures on Gmail…

I compiled this guide that shows you 25 different signature examples and templates and why they work.

You’ll also learn how you can create a custom signature and where you can generate similar signatures to the ones below for your own business.

So, don’t lose out on opportunities because of a lackluster content in the signature block.

Follow these simple steps to rake in even more cash with just a few tweaks and create a professional signature!

Image by Wisestamp

 

I think you’ll agree with me that email signatures have come a long way.

Not that long ago, they were mostly plain text, like print on a boring white T-shirt.

Now?

They’re swanky-cool, hip and functional.

And here’s the best part…

You can use them to market yourself better and build even more respect for your brand.

All that with just new email signatures?

Yup!

Image by Wisestamp

 

Achieving Email Nirvana

So ya tellin’ me, after I’ve already got seventeen gazillion things crammed into my overstuffed head, in order to function effectively in today’s market — ya tellin’ me I need to get on this “Perfect Email Signature” bandwagon?

Like it’s gonna mean something to me?

Yes!

Here’s why:

The email signature is the most neglected
business opportunity in daily communications.

If you’re an entrepreneur or small business owner, wrong email signatures could be costing you money.

You could be losing precious leads and even new sales.

Today, effective email signatures is an integral part of your branding and marketing.

It’s a dynamicand virtual digital business card embedded in every message you send.

But how do you create your own new signature? There are so many customer signatures out there you can get lost trying to immediate all of them.

In today’s post I review a heap of the best performing signature templates as well as examples – and which one is best for you.

Email Signature Templates & Examples

As you skim through the signature templates below pay attention to the following:

  • company logo and company colors used
  • social media icon and social media links used
  • whether it’s an Outlook signature or Gmail signature
  • job title being used – you can really play around with this a lot
  • font style and font size used (hint: arial is the best one to use)
  • whether a digital business card is included or not
  • whether there is a badge in the signature
  • which social links are used: Twitter or Facebook
  • which social media account is used (Personal or Business)
  • tagline and text description under the company name
  • is the email signature viewable on mobile device
  • is it a custom signature or copied signature
  • is “Preferred Pronouns” used in the signature

Try to look at each example signature and jot down a few things you like about it, you’ll use these notes when creating your own signature in the section below.

Once you go through these examples you’ll take your existing signature block and make it 10X better based in inspiration you get from this post.

Over the Top (Animated)

Shop Owner Email Signature

Image by Wisestamp

 

email signatures 3

 

Jennifer, Jennifer, Jennifer. Biting into the chocolate? Yowie! Nearly as hot as her three animated gifs. Is your digital business card itself edible?

Marketing Rep Email Signature

 

 

You can tell Mark is good at what he does, that “Schedule a demo” link gets a lot of clicks!

email signatures 4

 

Jed is bored, then frustrated, then pensive, then happy, then…?

See Jed and all his game faces. And note all his social media links: Jed is connected!

Software Developer Email Signature

 

Norma’s signature is gorgeous, it shows off her company as well as herself and what she does.

email signatures 5

 

Michael shows off his flair for design while also gaining respect by showing off that he’s licensed on Google Maps and indoor navigation software. This is a great signature template to use for a Gmail signature.

Standard Email Signatures

CEO Email Signature

Image by Wisestamp

 

Anna shows off a human side with her warm smile. And her understated design evokes professionalism.

Brand Manager Email Signature

 

Image by Wisestamp

Check out that awesome video call to action with the TEDx Talks link next to it, right away you start to gain respect for Steve without even knowing him!

 

Animator Email Signature

 

email signatures 7

 

A professional video hooks Dani’s readers. And the clip tells his brand’s story with panache. Now THAT is genius.

 

Ecommerce Email Signature

 

Image by Wisestamp

 

This signature is a beauty, you can see Mona’s work right in her signature with the latest from her Instagram.

 

 

email signatures 8

 

Sindy dazzles readers with her picture, and informs with price. She’s selling you jewelry straight from your inbox. Notice how subtle the logo is in the signature, yet it makes it look like a professional signature. She has her social media account, her social links neatly tucked into her entire signature.

 

Lawyer Email Signature

Image by Wisestamp

This is nice and simple for a lawyer signature, the color contrast makes it pop. Having your photo in the signature builds trust with the recipient.

 

email signatures 9

Joe’s signature showing his smiling face likely helps him win new clients over.

 

Photographer Email Signature

 

 

Dan shows off his work right inside his signature, check out that lion video with 122K views. I’m intrigued and I’m not even looking for a photographer!

 

email signatures 10

A nice simple signature where Isabel shows off snippets from her portfolio in her signature. Now that’s efficient.

 

Author Email Signature

 

Take a look at how the colors work well with Loretta’s photo in this signature. One of the most important parts of the signature is the button to order the book.

 

email signatures 11

Another take on the CTA to order the book. James is neither an Allen Ginsberg clone nor a “Beatnik.” And he doesn’t live in Williamsburg. But he is a heck of an author, with a new book out. You can’t miss his banner!

 

Realtor Email Signature

 

realtor-email-signature

 

Emily is a top-rated Realtor for Your Place Realtors. She shows off current properties for sale right in her email signatures banner!

 

Blogger Email Signature

Image by Wisestamp

 

Clinton lives in Georgia (based on his phone number), and he’s a popular blogger. You can find the link to his latest post right in his signature!

 

 

Professor Email Signature

professor email signature

Simple and to the point design. Sharp and easy on the eyes. Notice the colors of the University of Vermont in Ben’s signature. Ben is not a fan of the disclaimer text the university makes him add to his signatures but he is fine with it as long as he can have a customized email signature.

 

email signatures 15

 

Stephen is a serious professor of biology. He doesn’t appreciate the university enforcing the banner at the bottom. But it’s not a fight he’s going to take up…this semester.

HR Email Signature

 

Amy’s email signature is simple and elegant, a nice color contrast on the  call to action to join her team – your eye goes straight to the “Looking for our next superstar” button!

 

email signatures 16

 

Anna believes HR Consultants get a bad rap. Thankfully she’s hiring. So now she spends more time with interviews than layoffs.

Doctor Email Signature

 

 

Dr. Amy’s smile is the first thing patients see when they meet her. The email signature is minimalistic, not much color or design, just the essential information.  Notice the call to action at the bottom to book an appointment – it gets a great response!

 

Guitar Store Email Signature

Guitar store owner email signarue template

 

You can tell how passionate Shelly is about her guitar store business, her photo says it all. A minimalist email signature with not much color yet all the essential info laid out nicely. Notice the address and phone number of the store is a must to have in the signature as well as the YouTube channel link.

 

email signatures 18

Dillon has one of the coolest guitar shops anywhere. He takes his guitars on road shows where they audition in the hands of performers like the guy in the YouTube video. He’s received more leads from that video than anywhere else.

Graphic Designer Email Signature

 

graphic-design-email-signature-template-with-moving-GIF -

 

You can tell Karen is a designer. Look at that GIF! That surely captures your attention. Karen couldn’t decide which design site to join for her online portfolio. So she joined both!

Restaurant Owner Email Signature

Image by Wisestamp

Christine’s Little Baker has a top-notch chef and baker and can make a mean Pavlova! It’s made her place famous in Tulsa (based on her phone number).

Image by Wisestamp

Hiromi Ramen has it going on! Look at that sushi, who would not want to click the “book now” button!

 

Image by Wisestamp

James’s Little Bakery has your wedding needs taken care of, you can book a call to discuss directly from the signature.

 

Customer Service Email Signature

email signatures 21

 

Jennifer is a top-rated customer service rep who has no issue with customers clicking on the link to provide feedback on her service.

Marketing Director Email Signature

Image by Wisestamp

 

A simple signature for Lisa without a photo is refreshing to see these days!

 

email signatures 22

 

Stephanie fought hard to have her company adopt different signatures for all employees. Her bright idea paid off. Now their email content converts more customers.

 

Signature Generator

A signature template is a simple guide for you to create your own email signature. In the recent years the term “email signature generator” has gained a lot of traction.

It’s software that configures an HTML template, then seamlessly adds this template to email providers like Gmail, Outlook, Apple Mail, or Yahoo Mail to generate different signatures.

If you’re creating a new signature it’s important to have a signature block which is a good fit for an Outlook signature vs. Gmail signature or other email providers.

Just fill out a form to populate the signature.

Include inputs for “social” and “style” elements to add links and customize design.

Then, press the button and — bingo bongo — you have a new email signature.

Of course, if you don’t want to look like every other Joe Schmo who just discovered how to use an email signature generator, there are the premiere providers who add super-sexy twists.

More about these providers after some basics…

Basic Email Signature Recipe

How to Write an Email Signature?

Every effective email signature contains the following elements:

  • Your name, position & company.
  • Active social icons: LinkedIn, Twitter, Facebook, Instagram, etc.
  • Contact number, address & website.
  • A call-to-action: subscribe, visit, watch, buy, request proposal, etc.
  • Write a disclaimer (optional).

Any decent email generator tool should contain the following:

  • ability to edit signature
  • ability to select signature from multiple signatures you have written before
  • ability to choose default signature
  • company logo editor
  • rich text editor
  • ability to edit signature box
  • ability to launch the signature generator from a new message
  • message menu to select different email signatures
  • ability to add social media links
  • ability to adjust font size and font type to arial or others
  • ability to include preferred pronouns

Start with Your Photo!

Ariel Finklestein (above), Chairman at WiseStamp, states:

“Our research shows that digital signatures with a photo get an astounding 32% more replies than those without a photo.”

Dynamic Content

Is rapidly changing content like Status/Sales Updates important to your business? Then include these in your email signature!

Appointment Scheduling

Again, Ariel Finkelstein (WiseStamp) claims that having this button increases appointment scheduling by 15%.

Add More Pop!

Compliance

If you’re in a highly-regulated industry, like insurance or banking, you’re going to need a carefully crafted legal statement at the bottom of every email to protect the confidentiality of your communications.

Add Specific CTA (Call to Action)

Note the three email signatures below contain not just a SALE item, but also an AMAZING call to action to  “Get it now” or “Book Now”.

 

 

Image by Wisestamp

 

Image by Wisestamp

 

email signatures 25

Image by Wisestamp

 

Design Klutz?

If you don’t know the basics of design, or don’t know someone who does, you could be doing more harm than good.

Pinterest offers examples of email signatures that exemplify the best and worst in design.

Scrolling the hundreds of samples will give you an idea of what does and doesn’t work.

Fast Company has an evergreen post with 5 tips on what to AVOID:

  1. Including too many different ways to contact you.
  2. Using an image as your signature.
  3. Not being mobile friendly.
  4. Including irrelevant information.
  5. Having a stale email ending
  6. Using an odd font which is hard to read (pro tip: use arial)
  7. Including too many social links or a social media icon
  8. Forgetting to include your job title

Already have a designer?

Canva has a few informative articles on email signature box designs. See http://www.designschool.canva.com

Buy or DIY?

It’s great to look at an email signature example but how do you decide whether you want to buy one or make one yourself?

Remember you do not want to use a copied signature or an existing signature, instead you want an ability to edit signature you have or improve your existing signature.

How Much Do the Best Email Signatures Cost?

Depends on your needs.

Let’s look at your options:

Buying: A Little Money Goes a Long Way

Not only will these providers not break the bank, but you can try before you buy.

If you don’t mind their promotional tag, they’ll let you use it for free.

WiseStamp: Automated and Awesome

email signatures 26

Image by Wisestamp

WiseStamp is the gold standard among providers. It has the most user-friendly interface and a ton of options.

Email Signature Rescue

Email Signature Rescue is also an outstanding provider. They’re less expensive for an entrepreneur or small team, but you’ll have to pay upfront. And they offer a 7-Day Money Back Guarantee.

email signatures 31

 

Newoldstamp

Newoldstamp is an email signature marketing and management platform with all the features you really need: central signature management, signature analytics, multiple signatures, badge, banner campaigns, and integration with major email clients, ability to create outlook signature and gmail signature, twitter and facebook icons. Pretty simple and intuitive.

 

Hire a Designer

For a custom signature, look no further than places like Etsy and Fiverr.

The work designers on your custom signature goes beyond improving the font size, adding your social media account badge, or making it friendly for a mobile device.

Many designers can also rework your company logo or your entire brand’s design.

A custom email template can be included as part of a larger redesign package.

DIY

If you’ve got some skill at design, you can create an email signature yourself.

Just go to Youtube.com and search for “create email signature” and possibly “create gmail email signature” (or Yahoo or Outlook or whatever email client you use). You’ll find a ton of examples of an outlook signature or gmail signature or multiple signatures for every use case.

Be careful though – you do not want to use an existing signature, copied signature example for the entire signature.

email signatures 34

Free options

If your budget doesn’t allow for a paid solution now, there are some good free providers. Here are two options:

1) Go “Freemium” by using a paid provider and carrying their promotional tag in every email you send

OR

2) Choose a free provider with the understanding that they don’t offer the bells and whistles of the premium providers.

There are many free providers. Here are a few of the best:

Hubspot

Hubspot might be the best free provider out there now. It costs nothing — give it a spin!

Honorable Mentions:

ZippySig

htmlsig

Exclaimer

Final Thoughts: Don’t be boring

If you can afford it, pay for a premium provider. Even if you can’t afford it, go without a few coffees every month. And you’ll be able to afford it down the line.

For paying a little, you’ll get advertising with every message you send.

NOTE: Whatever solution you choose should work with iPhone, Android phones or any mobile device.

And, if you’re getting a custom solution or doing it yourself, make sure its mobile friendly – i.e. can be seen and read on any mobile device.

Over To You

Now it’s your turn.

  1. Return to the sample signatures and sign up with a provider (or go DIY).
  2. Try a few different signatures combinations and ask your colleagues and customers for input.
  3. Maybe create a poll as a link within your email signature and gather feedback.

Aaaaaand that’s a wrap, these are all the tips and example you need to create a professional signature.

Let us know what your emails are wearing now below!

Sours: https://www.criminallyprolific.com/email-signatures/
HTML Email Signature Tutorial (2021 Novice Tutorial)

FAQ Content


How do I use this tool?

  1. Starting in the first tab in the editor, select the template you want to apply to your email signature.Select an Email Signature Template
  2. Click the second tab to input your email signature details, such as your name, email address, phone number, etc.Input Your Email Signature Information
  3. Click the third tab to stylize your signature. This includes selecting your brand colors, a font, and a font size.Style Your Email Signature
  4. In the fourth and final tab, upload any images you want to display in your email signature. This includes the option to upload a profile picture and a company logo, in addition to one custom call-to-action.EN Add Your Email Signature CTAs Images
  5. Once you're done editing your signature, click the Create Signature button to confirm your signature details and unlock it for use.

How do I get my signature from this tool into my email client?

Once you've unlocked your email signature, use the "Copy" calls-to-action to copy the signature or the source code.

Copy Your Email Signature
Depending on your email client, there will be different steps for uploading your email signature. To help, we've covered the instructions for how to add your email signature to HubSpot, Gmail, Outlook, Apple Mail, and Yahoo Mail below.

How do I add my new email signature to HubSpot?

To add a personalized signature to HubSpot, you must: 1) have HubSpot CRM installed in your account 2) have Sales access. To set up your email signature, which will be used for your one-on-one emails sent through the CRM, follow the instructions below:

  1. Copy the source code from Email Signature Template Generator.
  2. Log in to your account and click your account name in the top right corner. Then, select Profile & Preferences.
  3. Scroll down to the Signature section and select the Edit signature option on the right.Edit Email Signature HubSpot
  4. Select the HTML option on the top right and paste the code generated by Email Signature Template Generator into the text box.Email Signature in HubSpot
  5. Click Save.

Don't have HubSpot CRM? It's entirely free. Click here to get started today.

How do I add my new email signature to Gmail?

    1. Log in to your Gmail account, then click the cog in the top right corner.
    2. Select Settings from the drop down menu.
    3. Scroll down until you reach the email signature editor, then paste your new email signature there.
    4. Scroll to the bottom of the page and click 'save changes’.
Email Signature in Gmail

How do I add my new email signature to Outlook?

    1. Log in to your Outlook account and select the Home Tab> New Email
    2. Click the Message tab
    3. In the Include group section, select Signature > Signatures
    4. In the Choose Default Signature section, be sure to select the account you would like to associate with the signature from the e-mail account dropdown
    5. In the Select Signature to Edit section, click the New button and name your signature
    6. In the Edit Signature section, paste in your HubSpot generated signature and select OK

How do I add my new email signature to Apple Mail?

    1. Open the Mail application and log in to your account.
    2. Click Mail and then Preferences in the top left corner of your screen.
    3. From the preferences pop-up, click the Signatures tab.
    4. Click the + button at the bottom of the middle column.
    5. Paste your new email signature into the right-hand column and make sure to uncheck the checkbox that states, "always match my default message font."
    6. Close the pop-up window to save.
Email Signature in Apple Mail

How do I add my new email signature to Yahoo Mail?

    1. Log in to your Yahoo Mail account and select Settings > More Settings.
    2. On the left side of the screen, select "Writing email" and then locate the Signature header.
    3. If you have multiple Yahoo Mail accounts, use the toggle to toggle on the account you want to customize your email signature for.
    4. Paste your new email signature into the text box to save it.
Email Signature in Yahoo

I'm on mobile - how do create my email signature?

Email Signature Template Generator is currently a desktop-only tool. This helps us ensure that you are getting the best signature editing experience possible. If you are on mobile, follow the instructions to email the tool to yourself for use on desktop later.

Using a desktop to create one of several email signature designs in HubSpot's Email Signature Generator

Why doesn't my email signature look as expected?

If your signature doesn't look as expected, here are some solutions to try:

    1. On mobile: Almost every email signature template will display as expected on both mobile and desktop, with the exception of template 3. If you're using template 3, remove any images (headshot and logo) to ensure an optimized mobile display.
    2. Try using a different web browser to create your signature. Some web browsers don't copy the formatting along with the text and this changes with each update of the browsers.
    3. Some email clients require you to copy the source code vs. the email signature itself for uploading. If your signature isn't displaying properly, try copying and uploading the source code instead.
Email Signature Source Code
Sours: https://www.hubspot.com/email-signature-generator

Signature cool email

Create a beautiful custom email signature with Gmail

Having a custom email signature at the end of your emails is a great way to stand out, be memorable and build your brand identity. With an image of you or your logo at the bottom of each email, recipients start to connect with you and your brand at a deeper, more personal level. Add in some social links, and you’ve made it easier for people to connect with you too.

If you use Gmail as your email provider, you’ll have everything you need to design and create your dream signature. All you need is your Google email account, your Google Drive and a Google Doc. With everything saved in one place in your Google account, you can easily change up your design to coincide with special promotions and share new content. Here’s how to set it up.

Prepare Your Google Drive

Log into your Google account and create a folder in your Google Drive to house all the files you’ll need for your signature.

Prepare Your Signature Images

Gather all your images such as your headshot, logo and any social media icons (properly licenced, of course) in the Signature folder you just created.

Make sure your images aren’t too large so they don’t overwhelm your recipients’ email servers. Crop images such as profile pictures to the size you want them to display at. Small images like social icons, and logos with fine details should be cropped at twice their intended size so they’ll display nicely on retina screens.

Design Your Signature in Google Docs

I like to use Google Docs to lay out my signature using the table tool. It helps to get elements lined up nicely, and it’s super easy to use.

Open a new Google Doc and save it to your signature folder in your Google Drive.  Click TABLE > INSERT TABLE to add a table to the doc. In this example, I have two columns and one row.

Add a table, How to create a beautiful custom email signature with gmail, puzzleboxcommunications.com

Add the text of your signature in the cell that you prefer. You can adjust the size, colours and fonts as you like. Just be aware that gmail only supports the following fonts: Sans serif, Serif, Fixed Width, Wide, Narrow, Comic Sans MS, Garamond, Georgia, Tahoma, Trebuchet MS and Verdana.

Add text and adjust font, size, colour / puzzleboxcommunications.com

To add images, click in the cell where you want to insert the image, then click INSERT > IMAGE > DRIVE and choose one of the images you just uploaded to your signature folder.

Add an image, How to create a beautiful custom email signature with gmail, puzzleboxcommunications.com

To align the text to the image, adjust the width of the cells by dragging the vertical line between cells left or right.

Adjust the cells, puzzleboxcommunications.com

To change the border around the table, click on a border. Editing options will appear in the ribbon above the table. You can adjust the border colour, width and dashing. If you want a border to disappear, set the width to 0pt.

I’ve decided to remove all the borders except the vertical line between the two cells. I’ve also changed its colour and thickness.

customize the borders, puzzleboxcommunications.com

Add hyperlinks to your social icons by selecting the image then clicking the hyperlink icon in the ribbon above and entering the URL for your social account.

You can do the same for your logo or business name, and direct email recipients right to your website.

Transfer Your Design to Gmail

Copy the whole table (Control or Command + C) and head over to your Gmail account.

In Gmail, click the gear near the upper right of the screen and click SETTINGS. In the mail tab, scroll down to nearly the bottom and find the signature section. Paste (Control or Command + P) what you just copied in the box.

Paste in your signature / puzzleboxcommunications.com

Scroll down and save your changes.

Test Your Signature

Send out a few test emails to yourself and/or a friend. Be sure to send it to other email accounts and providers to make sure it displays correctly.

Give it a try. If you need some design inspiration, go check out my Email Signature board on Pinterest. And if you have any questions about this, leave me a comment below.

Create a beautiful custom email signature with gmail, puzzleboxcommunications.com
Sours: https://www.puzzleboxcommunications.com/create-a-beautiful-custom-email-signature-with-gmail/
Adding Animation in your Email Signature - Easiest Way

You can create a signature for your email messages using a readily available signature gallery template. All you have to do is get the template, copy the signature you like into your email message and personalize it to make your own Outlook signature.

Get template

  1. After you have downloaded the template, open it in Word.

  2. Choose any signature you like, select all the elements in the signature and click Copy.

  3. Open Outlook and select New Email.

  4. Paste the copied signature in the email message body.

  5. Personalize your signature by editing the text, changing the photo/logo, adding hyperlinks to your website/social.

Your browser does not support video.

Note: At times, when you download and open the signature template it opens in Protected View in Word, to edit the template you'll need to select Enable Editing.

  1. Right-click the photo in the signature and select Change Picture.

  2. Pick a source from the list where your photo/logo is located.

  3. Select Insert.

  4. To resize the image, select the image to see drag handles appear around the image. Move the drag handles to resize the image as necessary. Select the Format menu and use the options on it to format your image.

  1. In the signature, right-click on any social icon or highlight website text, right-click and choose Edit Link.

  2. In the Address: field add the link to your social profile.

  3. Select OK.

After you have personalized your signature, you need to save your signature to keep using it in all your outgoing email.

  1. Select all the elements of the signature, right-click and choose Copy

  2. Select Signature > Signatures from the Message menu.

  3. Choose New, and type a name for your signature. For example: Business, Official, Personal.

  4. In the Edit signature field, right-click and select Paste. Your signature is now displayed in the field.

  5. Choose OK to save your new signature.

    All future messages will have this signature added automatically. To add signature manually, select Signature from the Message menu and pick the signature you just created.

See also

Insert hyperlinks to Facebook and Twitter in your email signature

Add a logo or image to your signature

Sours: https://support.microsoft.com/en-us/office/create-an-email-signature-from-a-template-5b02c5ed-1e85-4d2a-a098-9628fe3231d8

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